About Identity Boardshop

Identity Boardshop is Southern California's premier skate, snow, and lifestyle shop. Established in 1996, we have been supporting skateboarding and action sports culture in the Cerritos community for nearly 30 years.

Whether you need a complete skateboard setup, the latest kicks from Vans or New Balance, snow gear for the mountain, or just want to hang with the locals — we have got you covered. Our team lives and breathes skate culture, and we bring that passion to everything we do.

Our Story

Founded in 1996, Identity Boardshop started as a small shop dedicated to serving the SoCal skate community. Over the decades we have grown into a full-service skate and lifestyle retailer, carrying hundreds of brands across skateboarding, snowboarding, footwear, clothing, and accessories.

We have seen trends come and go, but our commitment to the skate community has never wavered. From helping beginners pick their first complete to supplying seasoned pros with the gear they need — Identity Boardshop is here for all of it.

Visit Us

19118 Pioneer Blvd, Cerritos, CA 90703
Monday – Sunday: 11:00am – 6:00pm
Phone: (562) 219-7487
Email: idbssales@gmail.com